Recruiting is an integral part of your business’s growth. By learning the hiring metrics and leveraging recruitment tools, you can streamline your process and shorten your time to hire. Get creative with your sourcing by searching for candidates in non-traditional places like niche social media groups, music platforms, and even Reddit. Using a candidate-centric approach to recruiting will boost your reputation as an employer and help you attract top talent.
Invest in an Applicant Tracking System (ATS)
A well-rounded recruiting strategy involves a combination of traditional and innovative tactics. While there are many templates and best practice lists available, the final decision to implement a particular tactic should be made by each organization. Purchasing an applicant tracking system (ATS) is one way to improve your recruiting experience. ATS tools can streamline and simplify hiring by automating job posting, candidate communication, interview scheduling, and more tasks. When choosing an ATS, ask about its ability to store all applications in a database, which can be easily accessed and searched for future purposes. This feature also allows recruiters to quickly compare candidates, update their status, or filter applicants at the click of a button. It can also streamline the interview process by allowing candidates to schedule interview times automatically sent out with a pre-written agenda for preparation.
Leverage Social Media
Leveraging social media enables recruiters to target ideal candidates with job ads that align with their skills and interests. With the ability to track engagement and demographic data, a targeted approach saves time and money compared to traditional recruitment techniques. Post industry updates, staff endorsements, and company news to build your employer brand and attract top candidates. Consider utilizing relevant hashtags and joining groups in your niche to increase visibility.
Recruiters can also use social media to communicate with potential candidates through comments, direct messages, and live chats. This two-way communication streamlines the process and leaves a positive impression on candidates. It benefits passive and semi-active candidates who may have yet to come across your job ad through online search. This approach demonstrates that your company values candid communication and transparency.
Utilize Video Interviews
Online, one-way video interviews are beneficial for high-volume hiring. The standardized nature of these interview sessions allows recruiters to assess candidates for their skills quickly. Unlike live interviews, these videos allow recruiters to cut candidates short if their answers are more satisfactory. This type of interview is also ideal for screening job seekers who have to travel. It can help recruiters save time and resources by reducing the number of in-person interviews they conduct for each candidate. Revisit the resumes of past applicants and consider giving them a second look. Often, these candidates have developed new skill sets and can add value to your team. It’s true in a tight labor market. Using video can help you reach candidates who would otherwise be outside your recruiting scope.
Leverage Group Activities
A top-notch recruiting strategy is a process that requires constant revision and refinement. It should include the latest technologies and proven best practices to attract candidates and ensure success in hiring new employees. While compensation and benefits remain essential to today’s job seekers, they also seek meaning in their work and want to surround themselves with like-minded peers. Companies can leverage their corporate culture in recruitment marketing by showing off employee testimonials, social media content, pictures from company events, and philanthropic efforts. Another way to improve your recruitment metrics is by checking in with your new hires. Ask them how they are doing, and make sure their experience is on target. It shows your interest and may encourage them to recommend the company to friends and family.
Create a Job Posting Page
Adding a job posting page to your company’s website can expand your reach and improve your recruiting experience. Creating a unique job posting page can attract suitable candidates for your open positions. For instance, Apple placed a job listing hidden in the assembly instructions for one of its products to attract IT professionals. Salesforce hosts a hiring happy hour for anyone interested in the company, which is an excellent way to get the word out about your company’s culture and functionality while fostering employee referrals. A well-written job description will communicate the role’s expectations to applicants. It will increase response quality and ensure only the most qualified candidates apply.