How the coronavirus pandemic has impacted the world of sports betting

The coronavirus pandemic has truly left no stone unturned when it comes to businesses.

Every industry and sector across the globe is feeling the strain this year, with workers being kept home or in limited conditions for their safety.  Every business from makeup companies to schools have been impacted in some way by this pandemic, and it’s worth commending the efforts of workers around the world for staying strong through this.

One sector that’s seen some particularly interesting developments as a result of the coronavirus pandemic is sports betting. As many of you reading this will know, sports betting is an industry that we are fiercely passionate about. It’s been fascinating to see how the industry has responded to this crisis. 

In this blog post, we’ll be going over the sports betting industry’s response to the coronavirus pandemic in more depth. We’ll be looking at the positives and negatives that have come out of this situation, analyzing how companies and customers have responded.

Casinos have been closed all over America

To start off with, it’s worth noting that casinos all over the States have been closed, as reported in this NY Times article. This is twofold; it has been put in place to protect customers and patrons, and to protect the people who work at the casinos as well. 

While it can be frustrating from the perspective of a customer to see so many places closed, it’s important to remember that this is for the greater good. Additionally, there are plenty of ways to gamble and bet online from the safety of your own home. Lockdown may seem dull or confining, but it will truly be worth it in the long run.

Sports bettors are struggling to find things to bet on

Something else that’s becoming incredibly prevalent in 2020 is that bettors are struggling to find things for their customers to place bets on. Obviously, almost every major sporting event has been cancelled or postponed, so it is a difficult time to do business in this industry. 

Thankfully, there are some creative companies like FanDuel, DraftKings and 888 Casino who are looking at unique betting opportunities this year. Some are even opting to bet on things like the presidential debates, which has been intriguing to see.

Sports that may not have been so popular with bettors in the past are now seeing a surge in popularity, which has been interesting. As this CNBC article notes, the table tennis world is getting a lot more attention from sports bettors in 2020. Which sports do you think will be topping the industry by the end of the year? We’d love to hear your thoughts on this.

Online betting companies are seeing a surge in users

This point was expected, but it’s worth noting regardless. 

Online bettors and sports companies have kept themselves afloat during these uncertain times by providing high quality, accessible betting opportunities for their customers. After all, people are spending more time now than ever indoors, so they’re looking for something to do.

It’s worth acknowledging that this year has highlighted the need for digital marketing and social media presences amongst casinos. The businesses who take full advantage of modern marketing and content production are the ones who will succeed and keep their audiences entertained during these trying times.

Overall

Generally speaking, the coronavirus pandemic has had a massive impact on the world of sports betting and gambling as a whole. It’s certainly a strange time to be involved with the gaming world, and it’s reassuring to see so many companies looking after their staff and customers during these uncertain, unprecedented times. 

One of the main positive factors that has come out of all this uncertainty is a new level of innovation and creativity from the companies in this sector. It’s been wonderful to see so many unique solutions being offered up by the industry giants in this time. This sector is not going to look the same by the end of the year, that’s for sure. 

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 Want to read more blog posts like this? Looking to learn more about gambling and sports betting? We’ve got you covered. Take a look at our full website to read more of our work, and feel free to get in touch with a member of our team today if you have any questions.