This post is sponsored by Capital One and CapXTalk
Last night I had the fortunate experience of attending one of Capital One’s CapXTalk events in theirCapital One Back Bay Café. The event was a panel discussion in support of Giving Tuesday. The discussion was about unique ways businesses are giving back to their communities and improving lives.
The Moderator was Mario Armstrong, Emmy-award winning talk show host and TODAY Show Correspondent
Michael J. Egan, Red Sox Foundation Board Member, The Red Sox Foundation
Jessica Cox, Director of Harpoon Helps & Sponsorships, Harpoon Brewery
Catherine Foca, President, Capital One Foundation and Senior Director, Community Affairs, Capital One
For me I was particularly interested in this event because I work in education and we often rely on community support. We do so much with philanthropy but by the very nature of our needs we are almost always on the receiving end. I work in an urban public school district – without the support of communities we can’t move forward with some of the initiatives we know will benefit the kids.
The speakers at this event varied from Banking/Investing to major league baseball to a brewery. What I took away from this more than anything was the belief, not just from the panelists but from every single person in the audience, that corporations and businesses have a responsibility to give back. In their own way each panelist spoke passionately about their programs and initiatives and how each needs to have a champion to make it successful.
Capital One started this recurring panel series earlier this year and has since covered everything from personal finance to innovation and small business. This latest topic aligns with the Capital One’s commitment to investing for good. In Boston specifically, the brand has partnered with charitable organizations like Boston Cares and also launched the Give Back campaign, which empowers and funds Capital One associates to support local causes of their choice. The #CapXTalk panel discussion is part of Capital One’s continued growth in Boston and ongoing efforts to reimagine banking. They brought the Café concept to Boston more than two years ago and have since expanded to five Café locations across the city. They just announced they will be expanding their Boston presence, opening locations in Hingham, Lynnfield and the Seaport in the coming months.
Capital One Cafe’s allow local employees to be a part of the community as well as advocating with philanthropy. They make things matter for the community particularly with information based systems. Individual experience matters and how best to help the people who are most vulnerable. The key is great connections and opportunities as well as building passion around good programs. Make sure everyone has a chance to succeed. When building programs – think long term. Determine why you are passionate about it then – Experiment, try, see what works and make it relevant to the organization. Capital One encourages this type of exposure and makes it part of the leadership journey. The world is changing and work life and home life are no longer separate and distinct – they now mesh and are not mutually exclusive.
The Red Sox believe in – Think globally but act locally. They tend to develop a core group of programs they focus on – don’t just write checks. You need to become involved in executing the programs. There needs to be a champion – someone with passion to drive the programs and they must be committed. Any given day 39,000 managers in the stadium – their role in the organization is to serve. Don’t be afraid to invest and trust. Choose programs and determine – How sustainable is it? How can you repeat it? Expand it? Scale it?
Harpoon Brewery feels the need to build relationships and know the customers. Get to know them and understand their causes and passion. Be a good neighbor. Their biggest challenge is saying “no”, they try to support as much as possible. Events are what they do best – bringing people together with great success. Employees must feel empowered and be engaged in order to support and that support must be authentic.
You can see the full panel discussion also HERE.
Capital One wants to empower people to feel more confident with their relationships with money so that their money can ultimately fit their life, and they’re redesigning the banking experience to help them do just that. The company is implementing new programs and ways for people to think about their finances and is continuing to develop and pilot innovative digital financial technology. This means innovative products, digital tools and Cafés that help customers feel confident in their relationship with their money and confident about their ability to achieve their goals. Within the Cafés, Capital One is also piloting an exciting first-to-industry series of supper club-style money workshops and offering 1:1 money coaching sessions, which are designed to help people reshape their perspectives about their relationship with money. It’s free for everyone and super easy to schedule a session in our Harvard Square Café. This latest #CapXTalk aligns with Capital One’s commitment to investing for good, with initiatives like Future Edge, a five-year, $150 commitment to equipping Americans with the skills they need to succeed in today’s digital economy, and C1 Coders, which helps to close the gender gap in STEM for middle school students. In Boston specifically, the brand has partnered with charitable organizations like Boston Cares, ABCD and Junior Achievement, and also launched the Give Back campaign, which empowers and funds Capital One associates to support local causes of their choice.
This is a sponsored post written by me on behalf of Capital One.