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Key Benefits of SMS Marketing
When you run a business, you have all sorts of different areas of marketing and promotion that you need to juggle. Perhaps one of the most overlooked areas is SMS marketing, but in truth, it can play a vital role in your overall messaging. Here, we are going to be looking at some of the key benefits of SMS marketing to show what an impact it can have. Direct and Immediate Unlike some ads that you are putting out into the world without much of an idea whether or not they are reaching your intended target market. However, this is not the case with SMS marketing, which is both direct…
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What is SMS Marketing? How Can It Help You Succeed?
What is SMS Marketing? In short it is permission based text messaging to spread promotional messages. You may be more familiar with it as a consumer. Have you downloaded a fast food app? Many of them will send you promotional text messaging as soon as you are near one of their restaurants. Or apps such as Joanns or Michaels Crafts – as soon as you enter the store it sends you deals and promotional information. These types are also referred to Close Range marketing though not all SMS marketing is close range and bluetooth initiated. As a couponer and person always on the lookout for deals this SMS Marketing strategy…